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Freelance life: how to successfully take a Christmas break

For everyone else, it’s the most wonderful time of the year. For a freelancer, it’s a week of lost earnings and an opportunity to power on through while everyone else rests. But not this year, my friend. Your pal Cowners is going to help you put…

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4 techniques for more original writing

Been there, done that, eaten the t-shirt, got the pie. When we see the same ideas, cliches and concepts knocking around we get bored, we lose respect and we fail to grasp tangible details of the copy we’re reading. Unfortunately, coming up with original goods…

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How to conquer the blank page and make a start

Are you ready to take that blank page and make it your bitch? Good, because there’s nothing worse than sitting at the precipice of a copy job and feeling dry AF. My favourite cures for writer’s block are Judas Priest, coffee and a biscuit (amaretti,…

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Comma splice: what the hell is that?

Pens out, pals! This month we’re learning about the ‘comma splice’—a common form of punctuation abuse. Whenever I think of the term ‘comma splice’, I usually think of Jeff Goldblum in the Cronenberg remake of The Fly… I also think about the film Splice. Either way, it…

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