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Can I get a rewind: how to repurpose blog content

What if you could bring old blog content back from the dead? Like, resurrect it and make it more powerful than ever before? Don’t freak out. I’m not talking about necromancy here, just a little blog content repurposing. It’s a nifty tactic and I’m here…

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How to kill your inner editor (then bring it back to life)

In my experience, there’s one thing that kills creativity like nothing else and that’s my inner editor (or Jackie, as I call her). I’ll be skimming my notes, blank page in front of me, the keyboard tempting my fingertips and my brain firing with hundreds…

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Best copywriting blogs: sites you need to bookmark (like, now)

You don’t have to be a pen monkey to cruise the net for copywriting blogs. In fact, the majority of people who ask me to recommend writing blogs aren’t. They needs them some fast writing tips and they needs ’em naaaaah. Because not everyone has…

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90s slang that time forgot

I was born in the mid-80s, so the 90s were some of my best and most awkward years. I watched Clueless on repeat. I owned a thousand scrunchies and I had the SICKEST inflatable backpack. Before we begin this delightful round-up of slang, I should…

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Brands that totally nailed it: Lush

Welcome to the second instalment of Brands that totally nailed it. This week I’m cracking open my diary and revealing who my crush of the month is. Spoiler alert—it’s Lush. These guys have had me locked into extreme brand loyalty since I was thirteen years…

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